Can you automate the presentation of offers?

Look, automate the entire roll to present offers for public tenders is fashionable, and it is not for less. Companies seek to scratch every minute and euro possible, and if there is a way of doing the less painful process, go ahead. But be careful, this is not as simple as squeezing a button and ready. If you throw yourself to automate without a head, you can lite it very fat, because each tender has its own list of requisites and absurd paperwork that, if you skip it, goodbye offer.

There are programs and software out there that they give you a hand, yes. Some help you assemble the documents, others even let you know when a tender that might interest you comes out. Pretty practical, really. You don't have to be attached to the BOE all day with red eyes looking for opportunities. But, do not emotions: the software is not your fairy godmother. The details continue to import a lot, and it is better that someone with two fingers check everything before giving him "send".

And, as if that were not enough, there is the legal issue. Each country - even every city, sometimes - has its own jungle of laws and regulations on how to present offers, what information to put, and to the file format. If the automation is not adjusted to that level of detail, you can get into a legal mess that even Perry Mason takes you out. So clear.

SEO? Yes, he also counts. It is not just for influencers and online stores. If you use the correct keywords in your documents and processes, you have more chance that your offer reaches whoever has to arrive. You will not go viral, but at least you do not go unnoticed among the pile of companies that compete for the same.

In short: Automize is Guay and saves you headaches, but it is not magic. You have to do it with a head, legal eye, and always leaving hole for someone to check everything with magnifying glass. Because, let's be honest, entrust everything to a bot can leave very expensive ... and not precisely in Bitcoins.