What is the unit price?

Look, the unit price is every day's bread in public tenders, there is no return to give it. Basically, we are talking about how much a single piece, service, or whatever you are selling to the government. It is the number that you put for each unit when you send your proposal, the famous "This costs each", and believe me, can make or undo your offer.

Why does it matter so much? Because the people who receive the proposals will compare those prices one by one; They will not be fixed only in the total, but in how much you are charging for everything. It is like when you go to super and check the price per kilo, not just the price of the package. If your unit price is very inflated, you were. If it is very low, you can also say goodbye to the business because you are still losing money.

And be careful, this is not an exact science. The unit prices change a lot depending on how the market is, how much it costs you to produce, if you have any ace under your sleeve, or if you simply lifted yourself wanting to win the tender at all costs. That is why you have to think well before sending any figure: make accounts, check to the competition, see if the price of cement, flour, the internet, whatever you use. Everything influences.

There is no lack of the one who thinks that putting the lowest unit price is the winning movement, but not always. If you go out too much, capable and it doesn't even get to pay the materials, and there is no turning back. You have to look for that right point where you are competitive, but you are not going bankrupt.

Sometimes, the government itself puts limits: "Do not go from such a price, or leave this other." Typical. So check the tender bases well before Averte.

In summary, the unit price is key, but it is not a children's game either. If you want to have a chance in a public tender, you have to understand how to put it, not very, not so. You have to look at your own numbers, what happens outside and what the one who buys. If not, you better or bother to participate, because there, not even luck saves you.