What are reserved contracts?
Let's see, reserved contracts are not anything within public procurement. They are basically aimed at social economy companies and those that employ people with disabilities. It is not just a legal whim, the idea behind all this is to push inclusion policies in the work world from the public sector. That is, the State not only spends money, but also tries to do something good for society, look.
The east roll of “reserved contract” comes directly from Law 9/2017 of public sector contracts in Spain (yes, the law that gives head pain to anyone who tries to read it whole). In article 22 they make it clear to you: the administration can decide that certain contracts can only be won by the special employment centers and insertion companies. No wild competition of large companies always.
And what is all this mess for? Because for people with disabilities or at risk of social exclusion to have an open door to the labor market. It is not just because it looks good, it is a real story for the administration to fulfill its part of social responsibility. And, incidentally, that companies that are launched to these tenders can take out a medallite of "we are responsible" and improve their corporate image. But be careful, it's not so easy; To participate you have to have a percentage of workers with disabilities or in a complicated situation. If not, not even try.
If you get on SEO issues, the issue of reserved contracts is juicy. There are enough people looking for it and interest only goes up, especially if you are involved in public procurement issues. Keywords to file it: "Reserved Contracts", "Public Procurement", "Labor Integration", "Disability", "Social Exclusion", "Corporate Social Responsibility", and thus, for the style. Do not always repeat the same, that Google is not dumb either. Synonyms: "reserved tenders", "reserved awards", "reserved hiring" ... what blocks.
Of course, don't lose the north. You can write thinking about Google, but in the end, what matters is that info is useful for people who are going to read it. Nothing to release empty rolls only for keywords. Give fresh data, explain how the issue is going, put legal references (without falling asleep) and some practical typ for companies that want to catch one of these contracts. In the end, it's about helping, not dizzy.