How to improve my award ratio?

If a company wants to catch more public contracts, you have to put the batteries with the award ratio. It is not optional, it is basic. But well, this goes beyond presenting papers and crossing your fingers. The first thing is to catch how the game works: public tenders have their rules - transparency, equality, competition. In theory, everyone starts the same ... but we already know that, in practice, if you are not sure what they are looking for, you eat the mucos.

The award is not a raffle. The criteria are clear in the specifications and, if you do not understand them, better or present yourself. Let's see, many people think that "economically more advantageous" is the same as "the cheapest." Rookie error. Many times weigh more things such as quality, innovation, if your proposal is eco-friendly, or if you take into account accessibility. Even design imports. So, if your company is not soaked in these rolls, turn off and let's go.

The key? A bomb -proof proposal. No fudge or cut-pee. The requirements must be chewed, a well presented offer, and not forget a role. If you don't understand what they ask, how do you expect them to take you seriously?

And another: stop wanting to cover the entire market. Specialize in what you know how to do. If you are the crack of a specific sector, you have half a battle won. Not only are you going to sound convincing, but you probably have solutions that others do not even imagine.

By the way, this is not for clueless. If you find out the tenders, don't even try. You have to be on top, looking at the portals, official websites, even the bulletins, if necessary. Respond quickly, because here the one who plays, loses.

And the last one, which looks like a drawer but people pass: learn from your shit. If they did not give you the contract, ask why. Analyze, review, ask for feedback, whatever. Next time, they will not catch you with the pants down.

In short: To improve the ratio in public tenders, you have to know the land, curl proposals that stand out, specialize in what one dominates, always be attentive to opportunities and, when you fall, get up with more experience. So you can start dreaming of winning more public contracts. The other, pure story.